Nestlé Cereals “Bring the Cheer” campaign was recognised with three awards at the APMC Awards. The campaign was created to celebrate positivity and highlight the outstanding achievements of Ireland’s Paralympic athletes. With a strong message of support and inclusion, “Bring the Cheer” connected people across Ireland, uniting them in their encouragement for Team Ireland.
🏅 Gold – FMCG (Food)
🏅 Gold – Best Integrated Campaign
🥈 Silver – Best Sponsorship
The recognition at the APMC Awards is a proud moment for all involved and highlights the impact of campaigns that celebrate sport, partnership, and national pride.
Speaking about the awards Paralympics Ireland’s Director of Corporate Affairs, Derek Kinnevey said “Congratulations to our partners in Nestle on their trio of wins at the APMC Awards. Their ‘Bring the Cheer’ campaign brought brilliant visibility to our athletes in the run up to the Paris games and put our great role models for disability on every breakfast table in the country. Partnering with Paralympics Ireland provides a superb opportunity for any brand and Nestlé is a great example of what is possible.”
